Is it possible to be a CPA and start a small practice without being the quintessential “tax guy”? (I’m not sure the term ‘tax gal’ […]
Category Archives: Marketing
09
Jul
Jul
80/20 Sales and Marketing by Perry Marshall contains enough perspective-altering analysis to easily justify spending a year to digest it all. Perry Marshall, an engineer […]
18
Jun
Jun
The Red Earth logo reflects aspects of the four years my wife and I lived in Peru. Before Red Earth, I dreamed of running an […]
12
Jun
Jun
Red Earth Beginnings While accounting may sound as dry as the white paint in your living room wall, what people can achieve through the goals […]
10
May
May
I’ve got brand envy. Is there such a thing? If you’ve never been in an Eddie Bauer store they use their slogan, “Live Your Adventure” […]